I just came back from Plugg in Brussels. I went there to learn about other people’s perspective on web 2.0 and to network. I found the event well worth the trip, the presentation and attendance of quality but that’s not the point.
I always believed that internet would enable a massive shift of power toward consumers. It started with price comparison sites and evolved into the various new themes of web 2.0 (social networks, blogs, consumer produced content, etc.). During the conference, most speakers/entrepreneurs, at some point, touched on that. This proves that today’s internet is starting to deliver on the late 90s promises.
So, now that the consumers’ voices have more power the question is: what really is the next big thing?
I believe that in web 2.0, like in web 1.0, companies who figure out a strong revenue model and build capabilities that are not so easy to replicate will prevail. The web 2.0 consumer-facing companies are usually either partial (i.e. selling their own products) or limited in their revenue model (i.e., advertising and little more, etc).
I don’t know about you but I feel like a piece of the puzzle is missing and that more depth is needed to monetize this new value without reducing its ability to feed upon itself. If you want to know what I want to do about it do not hesitate to e-mail me and ask :-)
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